Transend Corporation // Web Design, eCommerce Solution Case Study

February 11, 2014 | Posted in B2B and tagged , , , , ,

After over 25 years in the business, few understand change – and the importance of all the details involved – better than Transend Corp. This Silicon Valley-based email company has turned email migration into an art form, successfully converting over 20 million mailboxes for large and small organizations spanning the globe. Transend Corp. attributes their … Continue reading

How to Capture AdWords leads in Salesforce – Use a Little Gravity

January 14, 2014 | Posted in Software & Services, Technology and tagged , ,

When I first heard about Gravity Forms for WordPress, I thought to myself, who would ever need anything other than a contact form on their site. This software looked so difficult to employ and really useful features were mostly undocumented. But soon I realized that this is THE software to use for extensive form data … Continue reading

Why a Boutique Web Design Firm May Be Right for You

December 9, 2013 | Posted in B2B and tagged

There’s no denying it, the time has come. You have outgrown your current website – it no longer adequately reflects who you are, what you do, or the image you want your company to project. Perhaps it never did. You’re ready to take the next step, to invest in a new design that will refresh … Continue reading

Episcopal Charities // Web Design, WordPress Development Case Study

November 12, 2013 | Posted in Healthcare, Non-Profit, Religious and tagged , ,

Overview Episcopal Charities, a Bay area non-profit organization established in 1977, has led the charge by servicing those in need, from the poor and hungry to the disadvantaged and displaced.  They have successfully advocated for thousands in need over the decades by addressing the root causes of poverty through the funding of various charitable agencies … Continue reading

Two Cherries USA // Custom Website, eCommerce Solution Case Study

October 8, 2013 | Posted in Retail and tagged , , , ,

Overview Since 1858, Two Cherries has been making their woodworking and carving tools the old-fashioned way. Hand-forged in their Remscheid, Germany factory by skilled craftsmen using only the finest steel and time-honored methods, little has changed in the way these fine tools are produced in well over a century. The result is a tool line … Continue reading

3 WordPress Tricks you MUST Know!

September 10, 2013 | Posted in B2B, Technology and tagged , ,

WordPress isn’t just used for blogging anymore. Downloaded and installed on your hosting platform, it’s a fully-developed open-source CMS software tool. Written in PHP, it’s tremendously customizable, contains useful built-in functions, and developers can “hook” into the software and create “plugins” which enhance functionality. But as with any software, there are suggested requirements and a … Continue reading

Shared Hosting vs. Virtual Private Server (VPS)

August 6, 2013 | Posted in Technology and tagged , , ,

You’ve hired a design and development firm to build your e-commerce website. You’ve spent thousands of dollars and countless hours gathering content, making design decisions, finding the perfect SEO terms, and putting together your marketing plan. All testing is done and your website ready to launch. Files and database tables get moved to your hosting … Continue reading

Part III: It’s Time to Make the Right Decision About Mobile Design

July 23, 2013 | Posted in B2B, Technology and tagged , , , ,

We get it. Compared to traditional site design initiatives, adaptive and responsive design projects can feel enormous—they require more time, more budget, and they seem to provide more than you might think you need today. This is Part III of a weekly 3-part series focusing on Mobile Design, targeted at specific devices and contexts, and whether … Continue reading

Part II: When is Adaptive Design Better than Responsive Design?

July 16, 2013 | Posted in B2B, Technology and tagged , , , , ,

Most web design or marketing agencies you speak with nowadays will try to sell you on Responsive Design. This isn’t bad advice, per se—responsive design does present the most robust architecture available to make web sites viewable on any size screen by using fluid layouts, flexible image formats and scalable typography. Yet, realistically, making it … Continue reading

Part I: How to Know Whether Your Site Desperately Needs Mobile

July 9, 2013 | Posted in B2B, Technology and tagged , , ,

Tablets. Smartphones. Google Glass. The world seems obsessed with devices. Marketers would have you believe that your very survival depends on being fully-integrated with mobile. But, is that really true? We’re launching a weekly 3-part series focusing on Mobile Design and whether it’s right for your business. There is an answer. It’s not necessarily yes. … Continue reading

How Web Clients Can Help Control Project Costs and Timelines

June 11, 2013 | Posted in B2B and tagged ,

We’ll tell you a secret: nearly every web services provider sizes prospective clients up before creating an estimate. Experienced firms know that prospective clients who seem organized, decisive, and savvy, up-front, are more likely to see their projects run on time and on budget—clients like this get better pricing. Similarly, prospective clients who seem unfocused, … Continue reading

How Do Non-Profits Hire Web Service Providers?

May 14, 2013 | Posted in Non-Profit and tagged ,

Non-profits aren’t like other organizations. Since their goal is to fulfill a mission and not to retain earnings or build shareholder value, tight operating controls are often necessary in order to maintain financial health. For service providers looking to work with non-profits, and to managers and decision makers within non-profits, it can be challenging to … Continue reading

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