Category Archives: Software & Services

The Well Dressed Website (Why Visual Content Matters to Website Design)

April 1, 2014 | Posted in B2B, Software & Services, Technology and tagged Corporate Identity, Multimedia Integration, Photography, Web Design

When it comes to your website, image really is everything. The old adage about a picture being worth a thousand words holds truer today than it ever has. But that’s just the beginning of the story. You already know that it’s imperative that your web design contain some well-chosen imagery to enhance its visual appeal. … Continue reading →

How to Capture AdWords leads in Salesforce – Use a Little Gravity

January 14, 2014 | Posted in Software & Services, Technology and tagged E-commerce, PHP Programming, WordPress

When I first heard about Gravity Forms for WordPress, I thought to myself, who would ever need anything other than a contact form on their site. This software looked so difficult to employ and really useful features were mostly undocumented. But soon I realized that this is THE software to use for extensive form data … Continue reading →

Experience is Key: 3 Reasons for Hiring a High-Quality Web Developer

April 9, 2013 | Posted in B2B, Software & Services, Technology and tagged E-commerce, jQuery, PHP Programming, Web Development, WordPress

With so many web service providers charging bottom dollar, why shouldn’t you hire someone from a classifieds site like Craigslist? It may feel insane to choose an expensive provider when the cheap labor force seems bottomless. But, in the web development market, you get what you pay for. And we can explain why. Providers tend … Continue reading →

3 Reasons To Step Up Your Online Game, And To Do It Right Now

February 12, 2013 | Posted in Software & Services, Technology and tagged E-commerce, E-mail Campaigns, Marketing, Strategy, Web Design, Web Development

We get it. Your web site needs some work, but you’re holding off until you can spare the money. We know it doesn’t grow on trees, and that you can think of fifty other ways to invest in your business. But we can think of a few reasons why you should take updating your web … Continue reading →

Getting Better Results With Smart Web Development

October 9, 2012 | Posted in B2B, Media, Mobile, Software & Services, Technology and tagged Database Design, jQuery, PHP Programming, Strategy, Web Development

What comes to mind when you think of a web developer? A Red Bull-slogging twenty-something, hovering over a keyboard, cranking code? The coding (and, often, the Red Bull) are critical to building great web sites; but when it comes to development, strategy is every bit as important as production. Great developers go beyond creating sites … Continue reading →

Direct E-mail Marketing, Choosing a Service Provider

August 14, 2012 | Posted in Media, Software & Services and tagged E-mail Campaigns, Marketing, Web Development

We already decried the merits of e-mail marketing. We talked about how cheap, fast, and effective it is. If you’re ready to get on track and need a few tips, we can get you started with a comparison of some well-known service providers: Mail Chimp. If you’re just looking for a mail solution, Mail Chimp … Continue reading →

E-mail Marketing. It’s cheap, effective and profitable!

July 10, 2012 | Posted in B2B, Media, Software & Services and tagged E-mail Campaigns, Marketing

Don’t write off e-mail marketing yet. E-mail marketing still works; and often at costs and conversion rates that rival those of competitors. Continue reading →

Transend Corporation

February 14, 2012 | Posted in B2B, Software & Services and tagged ASP Programming, Database Design, jQuery, Web Design

Transend offers award winning email migration and conversion solutions that support virtually all email systems. Somethumb was chosen to redesign and develop their extensive website, with an emphasis on driving visitors to the Transend suite of products. The end result is an attractive and user-friendly website for the B2B market where key decision makers can … Continue reading →