Tag Archives: Corporate Identity

Trade Associations Can Drive Business Your Way

December 9, 2014 | Posted in B2B and tagged Corporate Identity, Marketing, Strategy

Did you know there is an association for virtually every business out there? There’s even an association for association staff (American Society of Association Executives or ASAE). Trade associations offer some great opportunities for members to make important connections with potential clients and meet people who are in the same line of business. Many associations … Continue reading →

My Website is Great and Really Worth Reading!!

November 11, 2014 | Posted in B2B and tagged Corporate Identity, Marketing, Strategy

Did I grab you with that headline? Does it entice or invite? Is there anything that tells you anything about my services or products? I didn’t think so. In fact, part of the challenge with writing website copy is being able to convey valuable and pertinent information, and being able to do so in a … Continue reading →

Uncluttered Websites Show Companies in Their Best Light

September 9, 2014 | Posted in Apparel, Fashion, Professional Services, Retail and tagged Corporate Identity, Photography, Web Design

Question: Why is it important to have a straightforward, uncluttered website? After all, shouldn’t prospective clients learn all about what a company has done to serve all its clients, so they can make a strong determination online about whether or not to buy the goods and/or services offered? Actually, the answer is no, and I’ll … Continue reading →

The Well Dressed Website (Why Visual Content Matters to Website Design)

April 1, 2014 | Posted in B2B, Software & Services, Technology and tagged Corporate Identity, Multimedia Integration, Photography, Web Design

When it comes to your website, image really is everything. The old adage about a picture being worth a thousand words holds truer today than it ever has. But that’s just the beginning of the story. You already know that it’s imperative that your web design contain some well-chosen imagery to enhance its visual appeal. … Continue reading →

Episcopal Charities // Web Design, WordPress Development Case Study

November 12, 2013 | Posted in Healthcare, Non-Profit, Religious and tagged Case Study, Corporate Identity, Strategy

Overview Episcopal Charities, a Bay area non-profit organization established in 1977, has led the charge by servicing those in need, from the poor and hungry to the disadvantaged and displaced. They have successfully advocated for thousands in need over the decades by addressing the root causes of poverty through the funding of various charitable agencies … Continue reading →

CrossFit Adventure

August 12, 2013 | Posted in Fitness, Healthcare, Sports and tagged Corporate Identity, PHP Programming, Web Design, WordPress

CrossFit Adventure delivers a unique, integrated, fitness experience to clients of all ages through its wellness center and CrossFit gym in Concord, CA. Its staff of lifestyle coaches and health advocates help clients achieve mind and body wellness through nutrition, exercise, and mobility. SomeThumb was hired to make aesthetic and site mapping changes that would … Continue reading →

Dermaplus // Rebranding, Web Site Redesign, and Print Campaign

February 26, 2013 | Posted in Fashion, Healthcare and tagged Case Study, Corporate Identity, Marketing, Photography, PHP Programming, Print Collateral, Web Design, Web Development, WordPress

Dermaplus is a San Francisco-based, neighborhood skin and body spa that has been delivering beautiful skin to clients in the Marina/Cow Hollow district since 2001. Dermaplus approached SomeThumb Web Design & Development in the fall of 2012 for help with updating its web site and overall brand presentation–the project is a good example of SomeThumb’s … Continue reading →

Creating a Fresh Brand Identity, and Making it Last

November 13, 2012 | Posted in B2B, Media, Mobile, Retail, Social Media and tagged Corporate Identity, E-mail Campaigns, Marketing, Print Collateral, Strategy, Web Design

Fresh. Sharp. Impactful. Every modern brand wants to make the same impression on its users online. Yet, pleasing users by giving them the experience they expect can come at the expense of showcasing newer, better, features that you’re hoping they’ll come to like. Here’s some advice for creating an intuitive user experience while still putting … Continue reading →

Mitzel Group

September 1, 2011 | Posted in B2B, Legal and tagged Corporate Identity, E-mail Campaigns, Print Collateral, Web Design, WordPress

The Mitzel Group gives companies the tools to maximize the efficiency and creativity of its employees. Mitzel understands that the pathway to success for any company starts with the power of its workforce, and adds value by providing risk management solutions for employment law matters and human resources issues. Somethumb designed and developed Mitzel’s online … Continue reading →

B & B Structured Finance

September 1, 2011 | Posted in B2B, Financial and tagged Corporate Identity, Web Design, Web Development

This financial consulting service requested a site design that incorporated organic and asymmetrical elements to offset the symmetry of their logo. We redesigned and expanded their 5 year-old website to accommodate the addition of their London and New York offices as well as enable B&B to easily add and update the site’s content for future … Continue reading →